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Three Must-Have Features for a Real Estate Agent CRM

Real estate agents who use a CRM are 26.2% more productive than agents who don’t use one. The solution: get a CRM, right? Wrong. Or to be less black and white about it, you’re only halfway to the answer. More specifically, you’ll need a) a CRM with features designed with real estate agents in mind, and b) a CRM that your employees will actually use.

A CRM that doesn’t really meet your needs is a cost. On the other hand, a CRM that optimizes your working practices, improves efficiency and helps your agents close more deals is an investment. If you’re smart about the CRM features you look for, your software can have a significant impact on your bottom line.

Below are three features that can help you make that leap.

Read on for what real estate agents need from their CRM:

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[EBOOK] Your Handy Dandy How-To Instagram Guide

Wondering what the deal is with Instagram?

You’re not alone.

Instagram is a mobile photo-sharing app that has taken social media by storm over the past 7 years since it’s initial release in 2010. Now at a community of 700 million active users, it allows users to like and share photos and videos, either privately with friends or publicly with fans/followers. Of those users, 59% use Instagram everyday and 35% visit the app several times a day (#wowza)!

Although it’s millennial demographic is skewed towards younger generations, with 55% of users falling in between ages 18 and 29, this platform has been steadily growing in popularity across all ages.

On the average day, over 80 million photos are shared via Instagram; its potential for vast outreach has not become an incredibly useful marketing tool for people and businesses all over the world, but a method of finding users with similar interests etc.; Instagram is used by nearly 48.8% of brands. With this app, distance isn’t a problem. Since anyone can join, the reach is endless – and now it’s your turn!

We’ve put together this e-book specifically to help small business owners capitalize on this extremely popular social media platform and use it for personal and professional marketing and branding.

Download your Instagram Guide below:

Instagram 101

70 Top Real Estate Agents Using Contactually

These successful agents use our real estate CRM to grow their businesses.

Contactually evaluated the most recent rankings of 2016 (“The Thousand”)* and highlighted over 60 top-ranked real estate agents using Contactually. According to REAL Trends, those on the list are “recognized as the top one half of one percent of more than 1.1 million licensed Realtors® nationwide.”

The agents below believe in the importance of building and maintaining strong and lasting relationships with their clients, and they are using technologies like ours to help them grow their businesses.

*In partnership with The Wall Street Journal, real estate industry resource REAL Trends has released rankings of top individuals and teams every year in a list called The Thousand. For the past 11 years, firms submit applications to represent the most qualified candidates, and REAL Trends ranks sales professionals in categories of average price, sales volume and transaction sides.

70 Top Real Estate Agents Using Contactually:

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Roh Habibi: Building a Long-Term Business Through Real Relationships

Before Roh Habibi was featured on Million Dollar Listing he was already an amazingly successful real estate broker in the San Francisco Bay area.

He says that his success was not built on technology or fancy real estate strategies, but rather through building real relationships with people.

He’s my kind of guy. On this episode of Real Relationships, you’re going to hear how Roh started his business, built it to scale, and is now working hard to be the go-to guy for real estate in the bay area. It’s a great conversation.

read more…

5 Mother’s Day Email Campaign Ideas for Your Small Business

Mother’s Day shoppers spent 21.4 billion in 2016, according to a 2017 shopping analysis. One great way to drive those shoppers to your business is with email marketing, which consistently ranks as one of the highest performing marketing channels for businesses.

Connecting with your customers or clients over a holiday like Mother’s Day is bound to get some attention. Whether you’re a small business owner looking to get people to come out and shop, or a real estate agent recommending the best restaurants in the area to take mom for brunch or lunch over the weekend, it’s the perfect opportunity to connect with your network in a personal way.

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To make your emails most effective, make the holiday a centerpiece in one or more of your campaigns this time of year.  Here are a few ways to do exactly that while celebrating moms everywhere.

The best Mother’s Day Email Campaigns to try this year:

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Contactually Reads: The Best Business Books & More from Our Shelves

Here at Contactually, we love a good book, and if you pop by our office in DC, you’ll find plenty of books on the shelves that have helped to shape who were are as a company and how the teams run. We’ve also made plenty of recommendations here on the blog for best books for professionals to read to improve their business prowess…so we decided to ask our teammates here at Contactually what they were reading.

If you’re thinking to yourself that you ‘don’t have the time’ or that you’re ‘too busy’ then it might be worth it to think again! Not only is reading a great way to pass the time and unplug from our increasingly connected world, it’s been scientifically proven time and time again that reading can help increase your brain functionality, and could potentially decrease your stress levels by up to 68%… isn’t that something that’s worth making some time for in your life?

Whether you’re reading books to help you better your business, or you’re taking in the latest literary fiction, increasing your reading time is bound to improve your overall health and well-being, which in turn will improve your business! See what we did there?

Best business books + more from Contactually:

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Let’s Get Graphic: How to Make an Infographic and MORE

Infographics are the unsung marketing heroes. They can be stand-alone content, supplemental for an article, or used as a visual aid in a presentation. We oftentimes reference infographics because they’re easy to drag to our desktop, and looking at an infographic is a lot simpler and time efficient than reading through an article.

The bottom line is that we see and use infographics all the time for both our personal and professional life, but why? Read ahead to find out why we’re psychologically drawn to infographics and how to make them yourself for your business, social media, or marketing!

How to make an infographic. But first…why should you?

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Battle of the Workplace: The Startup Vs. The Corporation

In this day and age, the big decision of picking between the two ends of the workplace environment spectrum is not that uncommon for the average employee to experience. You hear through the grapevine about the far-fetched but somehow simultaneously necessary and unnecessary perks of a startup environment and compare it with the guaranteed internal growth and financial security of a corporate career. 

But which do you choose?

While there are many grays on the workplace spectrum, each are tailored to a specific type of person and work ethic…so have no fear! While we’re not saying that every startup and corporate company fits exactly these traits, we’re breaking it down to give you a better idea of what each of these environments can offer and if it may be the right fit for you and your working style as you hunt for the perfect job. Here at Contactually, we embody much of the ‘typical’ startup traits but understand it’s not always the best fit for folks on the job hunt. 

Workplaces & You: Startup environment vs. Corporate

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